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October 2004 |
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Case Study: Lyris Gets Zomba-fied
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To get all the latest news about Britney, R. Kelly, and Justin Timberlake out to their massive international fan base, Zomba Records uses Lyris ListManager and an ethical approach to the subscription process.
Read more about how Zomba Records uses ListManager.
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Article: How to Collect Demographics
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So you'd like to take a more customized approach to email marketing, but the only information you have about your list members is their email addresses. How can you get the demographic data you need to build a more targeted campaign?
Read more about how to get more information about your members.
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White Paper: Email Marketing Best Practices
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Want to put ten years worth of email marketing expertise at your fingertips? Lyris' brand new Best Practices Guide explains today's best strategies for getting email messages delivered, read and acted upon by recipients.
Get your free copy now!
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Lyris Celebrates its 10th Anniversary
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This month marks a decade of technological innovation and sales growth for Lyris Technologies.
In the past ten years, we've developed the world's best selling email marketing software, with 3,000 active customers—and other 1,200 hosting clients!
We've introduced new upgrades, features, and products like clockwork each year. Most recently, we've released ListManager 8.0 and MailShield Server 4.0 Beta.
As a result, we're one of the Bay Area's fastest growing companies, two years running—and among the most profitable.
Thanks very much to everyone who contributed to our success along the way. We're looking forward to supporting you further—in our next decade and beyond.
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Frost & Sullivan Event |
| Sales & Marketing 2005, West: 6th Annual Executive Summit |
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Lyris is pleased to announce its sponsorship of the Internet Marketing Strategies Symposium, Jan. 13-14, at Frost & Sullivan's 2005 Sales and Marketing Summit. |
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This event brings professionals from some of the world's largest companies together for high-level, strategic learning and sharing of peer experiences.
In addition to sponsoring the event, Lyris will moderate a workshop on targeted email marketing at 2:00pm on January 13th.
If you believe your company would make a great illustrative case study for our workshop, please contact us immediately.
For information on reduced registration fees, contact us at events@lyris.com.
Learn more about this event.
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Upcoming Events |
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DMA Annual Conference
October 14-18, 2004
The Morial Convention Center, New Orleans, LA
SIA Annual Meeting
November 3-5, 2004
Boca Raton Resort and Club, Boca Raton, FL
Promo Expo 2004
November 16-17, 2004
Navy Pier, Chicago, IL
Inbox East 2004
(speaking)
November 17-19, 2004
Cobb Galleria Centre, Atlanta, GA
NCDM Winter
December 5-7, 2004
Gaylord Palms Resort, Orlando, FL
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About This Newsletter
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We hope you enjoyed this issue of Making Mail Work, the monthly newsletter of Lyris Technologies.
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Subscribe
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Contact
Send feedback to: editor@lyris.com.
Lyris Technologies
2070 Allston Way, Suite 200, Berkeley, CA 94704
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